A working library — marketing, agents, video, editing, support, email. The tools we use, what we'd skip, what's worth the switch. Members get the full thing.
Each topic has its own shelf: the current stack, the runners-up, the things we tried and dropped, and the how-tos for getting them live. If we haven't shipped with it, it's not in here.
Newsletters, SEO, ads, landing pages. The stuff that fills the funnel.
Tool-use, workflows, the ones that run for weeks without breaking.
Generation, b-roll, lipsync, voice. What's actually shippable this month.
Cuts, captions, dubs, color. AI inside Premiere/Resolve/Descript.
Triage, deflection, handoff. What replaces tier-1 without lighting NPS on fire.
HR, IT, finance helpers. The boring wins inside the company.
Drafting, triage, follow-up. Outbound, replies, the unread pile.
Models, prompts, evals, pricing. The base layer under all of it.
Six stacks we keep current. Top picks visible to everyone. Full rankings (3rd–5th + the "we'd switch if" notes) and the "how I wired this" walkthroughs unlock when you join.
For one person writing weekly to ~20k readers. Built for speed, not scale.
For the agents we let run unattended overnight. The ones that pay.
For shorts, ads, and b-roll. Five hours of output per week, mostly hands-off.
Cuts, captions, dubs. The boring middle 80% we don't want to do.
For an inbox doing 200+ tickets/wk with one human in the loop.
For an inbox we want to be 30 minutes a day, not three hours.
Short, dated, opinionated. Three to fifteen minutes each. No "ultimate guides," no listicles, no AI-written fluff. Members unlock the full library plus the archive.
How we write, edit, and ship 52 issues a year in 90 minutes each.
saves ~11 hrs/weekHard limits, tool gates, and the kill-switch we wish we'd added day one.
The three signals that tell you the bot is making things worse.
~38% deflection, NPS flatThe triage rules, the draft prompts, and what we stopped automating.
Veo → Runway → Resolve. The cuts, the prompts, the project file.
~10× video outputLive walkthrough. The Figma, the copy file, the tests, the numbers.
Five small style overrides that stop the giveaway look.
A two-minute decision tree. Most "agents" should've been a function.
Fifty labelled tickets, one prompt, one router. That's the whole build.
ships in ~4 hrsVoice prompts, real send numbers, the line in the sand on personalization.
~40% reply ratePer-feature, per-user, per-prompt. The three columns nobody shows.
What still moves the needle in 2026. What we gave up on last quarter.
A monthly call where members put their stack on screen. A quiet group chat for the in-between. Group office hours twice a month. Plus the newsletter — that part's free.
Five members. One hour. We pull up each stack and the room argues with it. Bring something live.
thu · 3:00 pm ct · zoom · 4 of 5 takenOpen Q&A on agents, tool-use, and the unreliable parts. Bring a broken thing.
thu · 12:00 pm ct · zoom · open seatsWe wire a real one, end to end. Office Hours tier only. Bring a list of 100 contacts.
thu · 1:00 pm ct · 90 min · $90 tierIRL. Easy Tiger downtown. Members welcome whether you live here or fly in.
sat · 6:00 pm · austin, tx · ~30 seatsQuiet on purpose. Real problems, real answers, mostly within the day. No "love this," no growth-hacker bots.
Office Hours members: 30 min on the calendar each month, your stack on screen with us. Plus a flagged thread in chat so we see it first.
One thing we shipped, one thing we dropped, one ranking. 15,000 readers.
free · unsubscribe one-click · delivered via substack
"This hub wasn't a plan. It's what happened when we got tired of answering the same five questions in five different inboxes." — Austin AI Guy · consultant · teacher
It started in the consulting calls. Same questions — which model, which tool, what would you actually use — over and over, with us typing the same answers afterward into five different emails.
So we started keeping the answers in one place. The newsletter became the public version of those notes. AustinAIguy.com became the front door for the 1:1 work. And the people on both sides kept asking the same thing: is there a room where the rest of this lives?
There wasn't. So this is it. The hub grew out of the work — stacks we had to rank for clients anyway, how-tos we'd already written three times, a chat that replaced about forty cold emails a month. Nothing in here was planned. It all came from someone needing it first.
If you'd rather watch what someone actually uses than read what they preach — come in.
One join, two doors on the way in. The chat starts paying for itself in the first week.
Monthly. Cancel anytime. Switch tiers any direction.